DuckDuckGo hits 10 billion searches

Not many people know about the DuckDuckGo search engine, but bit by bit it’s consolidating as a nice alternative to the main heavyweights. DuckDuckGo is currently celebrating the fact that they’ve hit the resounding figure of 10 billion searches since its creation. This is a respectable number indeed – especially considering it’s competing with a giant like Google. But the popularity of DuckDuckGo seems to be increasing with the passage of time thanks to its main characteristic: protecting the privacy of those who use it.

The biggest difference between DuckDuckGo and other search engines lies in its concern for protecting user privacy. Anonymity is extremely important on the Internet these days and DuckDuckGo knows it. Its website makes crystal clear that it neither collects information from its users nor saves search histories – it simply searches for what you type in. This user-oriented service is what’s made so many people decide to check it out. In fact, some 40% of those 10 billion visits are from 2016 alone. And we assume those numbers will only keep growing over the coming year.

Another figure they’re celebrating is their top search day: 14 million searches in 24 hours. This might not impress Google people that much, given that they manage 40,000 searches every second (3.5 billion searches a day) but for DuckDuckGo it’s quite the feat.